Nosto alternative for Shopify product discovery
Brands evaluating Nosto often want stronger personalisation, merchandising and product recommendations. RecoMelon approaches the problem from the product itself, using visual characteristics and catalogue context to support discovery even when shopper or purchase history is limited.
Search that understands what shoppers mean. Conversational and contextual search interprets style, colour, attributes and intent. Dynamic merchandising balances commercial and catalogue priorities, while inline Shop Similar and integrated LiveGrid™ UGC keep shoppers discovering without returning to a static results grid.
Shop Similar, directly from the product image. When a product is "almost right", Reveal™ offers visually aligned alternatives from within the primary product image, above the fold. Shoppers stay on the PDP and keep their intent while finding an alternative without the attribute stopping the purchase.
Turn “almost right” into another relevant option. Shop Similar keeps high-intent shoppers exploring with visually matched alternatives based on the product they are already considering - helping them refine their choice without starting their search again.
Turn one product into a complete look. Complementary recommendations create multiple looks around a chosen product, with configurable discounts and multi-buy offers to increase AOV. Bundle Rescue swaps unavailable or unsuitable items for visually similar alternatives without breaking the set. Integrated LiveGrid™ content helps shoppers visualise the combination.
Abandoned Cart Email Rescue. Sending shoppers back to rejected products repeats the problem. SecondLook™ restores the abandoned basket and offers visually matched alternatives for each item - helping shoppers find a better fit while preserving basket intent and cross-sell opportunities.
The discovery problem
A brand assessing recommendations alongside Nosto may want to understand how new arrivals and long-tail products participate before substantial shopper history exists. That is a specific evaluation question, rather than an assumption about the capabilities of the current deployment.
Select a category containing both established products and newer stock. Define the relevant shopper journey and inspect which eligible products the existing experience exposes.
Fit and implementation
Fit and implementation
VisualDNA™ forms visual product relationships, and ColdStart™ supports discovery for products with limited behavioural history once their product intelligence is available. Reveal™ or a selected recommendation surface can provide a bounded place to evaluate that approach.
Fit and implementation
Retain Nosto responsibility for the placements outside the test.
Fit and implementation
Agree eligibility, product updates, analytics and fallbacks so overlapping treatments do not confuse the result. No native Nosto connector is assumed.
Fit and implementation
Use an outfit example to agree where complementary recommendations belong and which experience owns the placement.
Fit and implementation
Review similar-looking alternatives together with size, colour and stock data before expanding the test.
Evaluation and evidence
Track exposure and engagement for new and long-tail products, while reviewing whether the alternatives remain useful to shoppers. Assess products explored and conversion against a defined control or baseline.
Segment results consistently and account for launches, promotions and stock changes. Include merchandising workload and implementation effort before deciding whether the approach should reach additional categories or surfaces.
Compare the platforms when search, recommendations and merchandising need to work across a large or visually complex catalogue.
Bloomreach presents a broad discovery platform. RecoMelon concentrates on making product imagery and catalogue context operational inside Shopify journeys.
RecoMelon builds visual relationships between products and uses them across The Index™ search, Smart Collections, Reveal™ PDP discovery and Bundles™. This can be particularly useful where style, colour, silhouette, pattern or finish affect relevance.
No. Scope which platform owns each surface and run a controlled test. RecoMelon can begin with PDP alternatives, a selected collection or complementary-product discovery while the current search stack remains live. No native Bloomreach connector is assumed.
Review catalogue preparation, integration ownership, merchandising workload, time to value, regional requirements, explainability, reporting and the commercial result on a representative category.
Yes. RecoMelon can be evaluated on selected Shopify surfaces while an existing Nosto deployment remains in place. The key is to define which platform owns each placement and how performance will be measured.
RecoMelon can use product imagery and catalogue context to create useful product relationships before extensive behavioural history accumulates. ColdStart™ is intended to help new and long-tail products participate in discovery from the outset.
Good starting points include Reveal™ PDP alternatives, a Smart Collection, visually aligned RecShelf recommendations or complementary Bundles™. A native Nosto connector is not assumed.
Measure catalogue coverage, recommendation engagement, products explored, conversion, average order value and the merchandising effort required to maintain the experience.
We’ll help isolate a journey where visual relevance or cold-start coverage can be measured without forcing a platform-wide migration.
Compare on your catalogue