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SecondLook™ - Abandoned cart recovery for Shopify

SecondLook™ supports abandoned cart email recovery for Shopify by restoring basket intent and offering visually matched alternatives for each item.

SecondLook recovery email showing basket products and recommended alternatives.

A closer look

Built for better discovery.

SecondLook™ supports abandoned cart recovery by restoring basket context and offering visually matched alternatives for each item. It gives returning shoppers another way to find a suitable product.

Continue the journey from the basket

  • Restore the original context. Bring the basket back into a single recovery experience, including the relationships between its products.
  • Offer a better-fitting alternative. VisualDNA uses the products already considered as the starting point for alternatives.
  • Preserve the wider purchase. Shoppers can reconsider individual items while keeping the multi-item basket and its cross-sell opportunities in view.

Questions, answered

What does SecondLook change about abandoned cart recovery?

SecondLook restores the abandoned basket and introduces visually matched alternatives for each item. This gives shoppers another route to a suitable product while retaining the context of their original basket.

How is SecondLook different from sending shoppers back to the same cart?

A conventional cart reminder returns shoppers to the products they left. SecondLook adds alternatives for items that may have been almost right, while preserving the original basket intent.

How is SecondLook different from RescueGrid?

SecondLook addresses journeys returning through abandoned cart emails. RescueGrid addresses journeys that reach a missing or unavailable product page.

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