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RescueGrid™ - Product discovery on Shopify 404 pages

RescueGrid™ recovers Shopify 404 and unavailable-product journeys by showing available visual alternatives based on the shopper's original product intent.

RescueGrid recommending four similar handbags when the selected product is unavailable.

A closer look

Built for better discovery.

RescueGrid™ turns Shopify 404 and unavailable-product pages into opportunities for continued discovery. Where RecoMelon can identify the original product, it can show available visual alternatives.

Give a missing-product visit a next step

  • Recover the intent behind the URL. Use the original product as the reference point for visits from old campaigns, search engines, saved links and referrals.
  • Show relevant, available alternatives. VisualDNA matches the original product's characteristics to alternatives in the catalogue.
  • Avoid restarting discovery. Offer a product-based next step instead of asking shoppers to return to general navigation or search.

Questions, answered

Where does RescueGrid help shoppers?

RescueGrid is designed for 404 and unavailable-product pages. It uses the original product intent to surface visually similar, available alternatives when the intended product cannot be bought.

How is RescueGrid different from a generic 404 page?

A generic 404 page often directs shoppers back to navigation or search. RescueGrid offers product alternatives related to what the shopper originally tried to view.

How is RescueGrid different from SecondLook?

RescueGrid recovers discovery on missing or unavailable-product pages. SecondLook helps shoppers returning through abandoned cart emails by offering alternatives around the original basket.

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See it on your store.

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