Getting Started
How VisualDNA™ Works
Search, Collections & Merchandising
Dealbreaker™ Filters
Bundles & Basket Growth
Shop Similar
Brand, Content & Experience
Recovery & Retention
Pricing & Billing
SecondLook™: abandoned cart recovery with visually matched alternatives
SecondLook™ preserves abandoned basket intent while introducing visually matched alternatives for individual products, giving shoppers a route to a better fit instead of simply sending them back to the same products they left.
The problem with repeating an abandoned basket
An abandoned cart contains valuable intent, but one or more products may have caused hesitation. Sending the same products back to the shopper can repeat the original decision without resolving it.
What SecondLook™ changes
SecondLook™ can restore the basket context while introducing visually matched alternatives for individual items. The shopper can keep the shape of the purchase they were building while replacing an almost-right product.
Why basket context matters
Multi-item baskets often contain cross-sell relationships. Recovering only one product can lose the value of the wider purchase. SecondLook™ is designed to continue the original basket journey rather than reduce recovery to a single item.
How alternatives are selected
VisualDNA™ can use the abandoned product as a reference point, allowing recovery recommendations to reflect the shopper's demonstrated product intent rather than defaulting to generic best sellers.
SecondLook™ versus RescueGrid™
SecondLook™ operates in abandoned-cart recovery. RescueGrid™ operates when a shopper reaches a missing or unavailable product page. Both use existing product intent to prevent a journey ending unnecessarily.
