Getting Started
How VisualDNA™ Works
Search, Collections & Merchandising
Dealbreaker™ Filters
Bundles & Basket Growth
Shop Similar
Brand, Content & Experience
Recovery & Retention
Pricing & Billing
Can customers filter recommendations themselves?
Yes. Dealbreaker™ Filters let shoppers refine RecoMelon recommendations in real time using category-specific decision attributes such as colour, fit, neckline, sleeve or fabric, preserving the original product intent while removing unsuitable alternatives.
Dealbreaker™ Filters are designed for 'almost right'
A shopper may like a product's overall style but reject it because of one characteristic. Dealbreaker™ Filters allow that preference to be expressed directly inside the recommendation experience.
What can shoppers refine?
The available attributes depend on the category and catalogue. Examples can include colour, fit, neckline, sleeve, silhouette, fabric or pattern.
Why this differs from collection filtering
The shopper is not restarting from the whole catalogue. They are refining a recommendation set that already begins from the product they were considering.
How RecoMelon gets the attributes
Visual and catalogue intelligence, including IntentWeave™, can provide structured product signals that support relevant Dealbreaker™ choices.
What merchants learn
Filter interactions are useful merchandising signals. Repeated changes can reveal which attributes are creating hesitation within a product or category.
Best practice
Prioritise attributes that materially change purchase suitability. Too many low-value controls can create more decision friction rather than less.