Will RecoMelon work for my product vertical?

RecoMelon is strongest where products are evaluated visually

VisualDNA™ is most useful when shoppers care about characteristics such as shape, colour, silhouette, style, pattern, finish or other visible differences between products.

Typical strong-fit categories

• Fashion, footwear and accessories.
• Jewellery and visually differentiated luxury goods.
• Beauty and personal-care ranges where packaging, format or visible product characteristics aid discovery.
• Home, furniture and interiors.
• Other catalogues where shoppers compare alternatives by appearance or design.

What matters more than the vertical?

Useful imagery, meaningful assortment variation and enough catalogue depth for alternatives or complements are more important than fitting a particular industry label.

Different features suit different catalogues

Shop Similar and Reveal™ need meaningful substitutes. Bundles™ needs complementary product relationships. The Index™ is particularly useful where shoppers benefit from describing style or attribute intent in natural language.

How to validate fit

Test representative products, including best sellers, difficult-to-match items, new arrivals and long-tail inventory. Review both qualitative recommendation quality and live shopper engagement.