Getting Started
How VisualDNA™ Works
Search, Collections & Merchandising
Dealbreaker™ Filters
Bundles & Basket Growth
Shop Similar
Brand, Content & Experience
Recovery & Retention
Pricing & Billing
LinguaLoom™: localising RecoMelon discovery across languages
LinguaLoom™ localises the language used inside RecoMelon discovery, including interface copy and Dealbreaker™ attribute context, so the same underlying product intelligence can serve shoppers across languages without rebuilding the recommendation system for each market.
Visual relevance still needs local language
Visual matching can work across languages, but shoppers still need understandable controls and product context. LinguaLoom™ extends localisation into the discovery experience itself.
What can be localised?
Depending on the experience, localisation can include interface language, Dealbreaker™ attribute labels and other shopper-facing discovery context.
Does localisation change VisualDNA™?
No. The underlying visual relationships between products remain consistent. LinguaLoom™ changes how that intelligence is communicated and refined in the shopper's language.
Why category terminology matters
Fashion, home and other visual categories often contain specialised attribute language. Good localisation should preserve the meaning of those buying criteria rather than simply translating interface chrome.
LinguaLoom™ and Markets
LinguaLoom™ addresses language and local terminology. Markets addresses regional catalogue and commercial context such as availability and currency. International storefronts may use both.
