What is RecoMelon?

RecoMelon is a product discovery layer for Shopify

RecoMelon began with visually matched product recommendations and has expanded into a connected discovery and merchandising system across the shopping journey.

What problem does RecoMelon solve?

Many shoppers reach a product that is almost right and then leave because the next useful option is difficult to find. Generic recommendation carousels often introduce unrelated products instead of preserving the shopper's existing intent.

How RecoMelon understands products

VisualDNA™ analyses product imagery and visual relationships. IntentWeave™ can create structured attribute signals, ChromaSense™ adds colour understanding and VisualIndex™ makes visual catalogue relationships retrievable across discovery experiences.

Where shoppers encounter RecoMelon

• Shop Similar: visually aligned alternatives on a PDP.
• Reveal™: Shop Similar directly from the primary product image.
• The Index™: conversational search and dynamic merchandising.
• Bundles™: complementary products and complete looks.
• LiveGrid™: UGC and video connected to product discovery.
• SecondLook™ and RescueGrid™: recovery when a basket or product journey would otherwise end.

How merchants control the experience

Dealbreaker™ Filters, merchandising controls, Brand Kit™, Markets and other RecoMelon tools allow teams to shape relevance, presentation and regional behaviour without replacing the underlying product intelligence.

How performance is measured

InsightCore™ connects recommendation engagement with discovery behaviour and influenced commercial outcomes such as orders and AOV.