Intermediate
VisualIndex™: how RecoMelon creates a searchable visual catalogue

VisualIndex™: how RecoMelon creates a searchable visual catalogue

Quick Answer

VisualIndex™ is the catalogue intelligence layer that makes visual product relationships usable across RecoMelon discovery. It organises product imagery and attributes so Shop Similar, search, collections and other experiences can retrieve relevant products without relying only on merchant tags or purchase history.

What VisualIndex™ does

A product catalogue contains more visual information than a conventional text index can describe. VisualIndex™ turns RecoMelon's understanding of product imagery into a catalogue-level retrieval layer that discovery experiences can use.

How it relates to VisualDNA™

VisualDNA™ describes visual relationships between products. VisualIndex™ makes those relationships searchable and retrievable across the catalogue. Together they allow RecoMelon to find products based on visual intent rather than depending only on titles, tags or historical baskets.

What can use VisualIndex™?

  • Shop Similar and Reveal™ product alternatives.
  • The Index™ conversational search.
  • AI-powered collection and catalogue discovery.
  • RescueGrid™ and SecondLook™ recovery recommendations.
  • Other RecoMelon experiences that need product-to-product retrieval.

Does VisualIndex™ replace Shopify product data?

No. Shopify product data remains commercially important for availability, price, collections, variants and other catalogue facts. VisualIndex™ adds a visual intelligence layer that can work alongside that data.

Why this matters for new and long-tail products

Because visual relationships can be established from product imagery, a product does not need a long sales history before it can become discoverable.

Was this article helpful?

Resources

Chat on WhatsApp